Content Management Systems

Technically speaking, a content management systems (CMS) is the place where content including text, image, video and audio assets is stored and then used to publish that content to a front-end presentation layer like a website, mobile application or other device. These days, however, content management systems have grown to encompass much more than a one-dimensional content database and now serve as the central hub for driving digital transformation.

Brightspot White Paper
Download this white paper for advice on choosing the best web content management system to deliver dynamic and personalized digital experiences.
Global research firm Forrester says, "Agile CMS seeks to enable collaborative, iterative approaches to content and experiences that satisfy both sides of the house." We think Brightspot has embodied all these things for over a decade long before the firm coined the term as part of its 2021 Forrester Wave evaluation of agile CMSs.
We explore the differences between a DXP -- digital experience platform -- and CMS. The idea of DXP has emerged in the web content management space as a way to encapsulate the many tools, channels and services required to deliver the end-user experience, of which your traditional CMS is a core component to drive digital identity and engagement.
Over the past few years, technology has evolved to become more intuitive, streamlined and flexible to support ever-changing business needs. Today, content management solutions are growing alongside these shifts in consumer and user behavior to support digital-first content businesses in transforming for the future.
A mobile CMS is critical to organizations that need accommodate content contributors, like news reporters and photojournalists, who aren't always at a desk or near a laptop. Brightspot takes this one step further with its "Email to CMS" feature, which allows contributors to file content to the CMS directly from an email client on their smartphone like Gmail or Outlook.
Don't let a legacy CMS stand in the way of your digital transformation. Brightspot works with customers’ existing logic and can be deployed to complement existing AEM, Wordpress and other legacy CMS solutions.
Content management systems are a key part of a brand's technology stack, yet it can be challenging for buyers to know how to choose the right one. Here's a primer for everything you need to get started when selecting a new CMS.
A robust enterprise content management road map is critical for businesses to seek out the right opportunities to address their unique content management challenges, as well as adapt as strategy and technology shifts.
As the need to transform digitally increases, businesses’ likely first question is, "Where do we begin?” Here are the three key things to look for in a CMS as you start on the path toward digital transformation.
Companies today are becoming increasingly borderless, meaning it's more common to need multiple sites in multiple languages to support their business. A modern CMS will ensure seamless and consistent multisite management no matter the geography, number of sites or source of original content assets.
Flexibility is a must have feature of a CMS framework. Discover four features you need when selecting a content management system for your business.
Your content management system should have modern authoring tools, flexibility and a few other features standard. Find out what those are.
From personalization to artificial intelligence, here are six themes currently shaping the digital landscape and the way content creators publish.

Brightspot means no compromise

Our team's commitment to your success means we truly listen to your needs to build solutions that address your problems the right way and deliver results that move your business forward, every time.
Our API-first and framework-agnostic development platform allows you to use any business logic, any workflow, with any integrations to build custom solutions at speed and at scale.
This is your platform for life. Brightspot CMS scales and extends to deliver on your digital priorities today and all your future content projects.
Publisher-informed and publisher-focused, the Brightspot platform is intuitive and built with content and editorial teams in mind. High-volume content is our specialty.
Brightspot is naturally multisite and multi-language, with an Assignment Desk tool to make content creation and collaboration easy.
Deploy a ready-to-build version of Brightspot that lets you launch your own dynamic digital experiences at astonishing speed.

Explore GO 
With Brightspot's flexible architecture, you can go headless to power an API-first design, use our front-end framework—or do both.

Learn about headless CMS 
Brightspot CMS is built to integrate, extend and enhance all your relevant important enterprise information.

Explore our integrations