What’s the business pain point we address for digital-to-print publishing?
Print publishing continues to be a significant part of the workflow for newsrooms across the world. As the need to be digital-first has become more imperative, effectively balancing digital and print publishing has proven to be a major challenge leading to high costs for managing non-integrated technology stacks, inefficient publishing workflows and frequent, timely revisions.
How does Brightspot approach this problem for digital asset management?
Brightspot’s mission is to transform the way content is created by better integrating with print production systems, enabling more efficient coordination across platforms. More than simply pushing content from one system to another, Brightspot allows for bi-directional syncing and integrates print into the content creation workflows, and its API-First approach easily integrates with print production platforms.