Deliver Custom Experiences in Brightspot Using Audience Segmentation
Deliver custom experiences in Brightspot using audience segmentation and content personalization. This powerful feature allows you to tailor content to different user personas. You can, for example, have a different homepage for mobile users, or have different experiences for viewers tailored around a specific topic. Brightspot has a robust set of pre-built audience targets, so there's no up-front IT work involved. Set up your targets in settings and then create segments directly on the content assets.
Increase your publishing efficiency with tag suggestions supplied by AWS Comprehend's powerful AI.
See how Brightspot gives you the ability to upload different content types in bulk.
This feature supports the digital-to-print workflow of newsrooms and allows for collaborative editing between InDesign users and Brightspot users.
See how Brightspot's AWS Elemental integration gives you greater control over your content, allowing you to edit, brand, transcode, tag and distribute your videos across all devices.