Real-time solutions for sports and live events
When every second counts, deliver instant coverage with powerful workflows and automation that enhance production efficiency and keep your fans engaged.
Real-time coverage that performs
Monetize
Integrate paywall and gated content for premium content, and track performance of subscription and registration models.
Secure
Safeguard your organization, data and information with enterprise-grade security and governance.
Distribute
Manage and distribute multimedia content — video, images and livestreams — across digital touchpoints.
Automate
Agentic workflows allow for automation across your teams and your tech.
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When we make decisions about what features we are and are not going to implement in our digital strategy, we have to be confident in our choices because they span the entire year. There’s no quick way to course correct, so we need to make sure we get it right the first time.
Scott Lipsky, Director, Technical Product and Event Operations, PGA of America
Deliver content instantly
Real-time content delivery ensures fans never miss a moment, keeping them engaged and informed with zero delays.
Grow fan engagement
Deliver interactive content experiences that engage diverse fan segments.
Performance under pressure
Handle massive traffic spikes with a scalable platform that ensures fast, reliable content delivery without interruptions.
Setting the pace in live sports: NBC Sports delivers from green to screen
NBC Sports, parent of the Golf Channel, meets the high-performance media needs for golf’s top broadcaster. This includes managing rotating event venues, live scoring and player statistics for global tournaments. Learn more about how they make it work, backed by Brightspot CMS.
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Brightspot literally empowers all digital team members, from editors to product managers to marketers and more, to utilize the full suite of tools within the CMS to create a premium customer experience.
Vice President of Digital Strategy & Partnerships, NBC Sports
High-performance content for every moment
Peak stability, security and performance
Scalable, enterprise-grade protections safeguard live-event broadcasts and fan interactions, even during high-traffic moments.
AI-powered productivity
Improve publishing speed, recaps, coverage opportunities and more with AI-powered creation and insights.
Collaborate for live coverage
Sophisticated workflows bring your editorial, digital and production teams together in real-time to cover high-stakes events.
Event-based SEO
Ensure your content ranks high during critical live sporting occasions and events with AI-powered SEO tools.
How Special Olympics achieved 25% revenue growth with a new CMS
Special Olympics manages over 60,000 events a year — their old CMS couldn’t keep up. See how switching to Brightspot CMS transformed their digital experience across fundraising, awareness, and global events.
Related sports & live events resources
Best sports CMS: 10 essential features for live coverage, revenue and scale
A great sports website does more than share scores — it immerses fans in the action with real-time updates, personalized content and seamless multimedia experiences. Discover the essential CMS features that power unforgettable moments for sports fans and how they’re shaping the future of digital engagement.
Brightspot Illuminate 2026 recap: Creation is solved, running it is the hard part
Learn how orchestration, editorial judgment and trust framed every session at Brightspot Illuminate 2026, plus 10 takeaways for content, marketing and engineering teams that you should be using right now!
Choosing a CMS for government agencies in 2027: Content infrastructure for the mission
The best CMS for a government agency in 2027 will be one that supports secure deployment, granular and content-level permissions, source integrity, governed AI and accessibility, across public sites, intranets and knowledge systems, not just the website.