A complete content solution for manufacturers

Brightspot’s platform and expert services are trusted by leading manufacturers to modernize legacy systems and scale digital operations.
Whelen Engineering
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Modernize legacy systems
Easily customize even your most complex workflows with drag-and-drop tools that automate your content operations.
Leverage AI to boost productivity, enhance content creation and gather insights while keeping your data safe and trackable.
Drive revenue and accelerate new product launches with real-time content delivery.
Safeguard your organization, data and information with enterprise-grade security and governance.
With Brightspot, Whelen has significantly reduced the manual effort involved in managing product content and distributor information.
Flexible digital experiences that improve operations
illustration of CMS capabilities for media & publishing companies
illustration of CMS capabilities for media & publishing companies
illustration of CMS capabilities for media & publishing companies
graphic showing icons for document with a lock, "watching" eye, shield with checkmark and a code sample
illustration of CMS capabilities for media & publishing companies
Automate workflows across teams
Robust collaboration and workflow automation frees up teams to focus on high-priority work.
illustration of CMS capabilities for media & publishing companies
Easy for any type of user
Create, update and manage content across teams and departments without reliance on development teams.
illustration of CMS capabilities for media & publishing companies
Flexible, scalable architecture
From ready-to-go templates to full customization and a vast integration ecosystem, deliver solutions across your entire content lifecycle.
graphic showing icons for document with a lock, "watching" eye, shield with checkmark and a code sample
Ensure content compliance and governance
Maintain regulatory standards and reduce errors with role-based access, version control and structured workflows.
For manufacturers, a modern CMS is more than a publishing tool — it’s the central hub that powers product content, compliance, and global operations. The right platform streamlines workflows, integrates with core systems, and gets products in front of the right buyers faster.