Featured CMS resources
Having the right technology stack is a no-brainer for any media company that connect with digital audiences. Find out here what it takes for media businesses to digitally transform.
To determine how much you’ll pay for a CMS, start by understanding the options and determining what you need the content platform and tools to do for you. Here's a breakdown of some of the factors you'll need to consider when looking at overall costs for your CMS.
Digital content demands are increasing at an unparalleled clip. Businesses need content solutions to keep pace, but the right CMS is not a panacea—it’s one part of the solution.
A hybrid CMS approach combines both decoupled and headless architecture. It lets your company create and manage a breadth of content, plus deliver it to a variety of channels, from websites to mobile apps—all without sacrificing any user experience. Find out more about the benefits of hybrid CMS here.
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CMS architecture
The options for CMS architectures have grown along with the number of vendors trying to convince you their approach is the best. To help you cut through all the clutter, we've developed guides to explain the differences between the main types of CMS platforms, including coupled CMS, decoupled CMS and headless CMS, as well as the pros and cons for each.
Featured guides
Headless CMS solutions are a subset of decoupled CMS architecture. With a headless CMS platform, there is no fixed front end—instead, the solution acts as a content-only data source. Learn more about headless CMS here.
Find out everything you need to know about decoupled CMS architecture and the questions decision makers need to ask when considering different CMS options—headless, decoupled, hybrid—for their organizations.
Discover why hybrid CMS architecture is the most flexible option for content management, and how it offers the ability to mix presentation choices.
Content insights
Learn how today's digital content teams achieve success with content-management tools and resources that include collaborative editing, dynamic workflows, personalization features, analytics and more.
CMS insights
Get expert insights about extending the full capabilities of your content management system to publish content, manage digital experiences and reach the right audiences no matter the channel or device.
Digital trends
Explore the fast-paced and ever-changing world of digital transformation, with digital trends informing how we get our news, seek information, make purchases and interact with each other across channels and devices.
Marketing insights
Reach the audiences that matter to your business with these resources, covering everything from digital marketing trends to segmentation strategies to the latest insights for optimizing your content for discovery via search.
Technology insights
Explore the latest trends in website development, CMS technology, digital security and advances across the spectrum of software to manage, extend and grow a modern technology stack.
Browse our CMS guides
These days, content management systems have grown to encompass much more than a one-dimensional content database and now serve as the central hub for driving digital transformation. Find out more here.
Headless CMS solutions are a subset of decoupled CMS architecture. With a headless CMS platform, there is no fixed front end—instead, the solution acts as a content-only data source. Learn more about headless CMS and the benefits (and drawbacks) here.
Digital transformation refers to the use of technology to create new or improved processes and customer experiences to drive better business outcomes. But not all digital transformation looks alike. Learn more here.
A digital asset management (DAM) system is a solution that helps organizations and publishers manage and access all of their digital assets through tools like search, workflows and editing features—all in one place.
Read our CMS case studies
NBC Sports: Digital coverage for every swing across Golf Channel, the PGA Championship and Ryder Cup
NBC Sports relies on Brightspot to power digital coverage for its Golf Channel as well as exclusive digital rights for the PGA Championship and biannual Ryder Cup.
Following its acquisition by Amazon, Whole Foods delivered on its brand promise with an engaging content-as-commerce approach built on a new API-powered headless CMS platform.
Boston-based Wayfair needed a way to standardize its content output to improve brand consistency and better tell the stories behind the billion-dollar e-commerce business. Brightspot was the solution Wayfair selected to unify global operations on a unified and secure content platform.
Vodafone New Zealand turned to Brightspot to help migrate from its legacy Drupal CMS to a dynamic content platform that would allow the telecommunications leader to deliver a transformative customer and corporate experience.
Leading Australian broadcaster SBS consolidated its content-management approach onto one enterprise CMS that could support flexible, multilanguage programming and drive greater publishing efficiency for its content teams.
The Paris-based online and print publication needed a solution to transform its newsroom operation, optimize its daily digital-to-print production process, and deliver enhanced experiences for both its subscribers and advertisers.
Featured webinars
More Brightspot business uses
Drive revenue growth with a content management system that treats each of your products as content, enabling you to optimize content-to-commerce opportunities across all touchpoints.
Connect and engage with sports enthusiasts with real-time scoring and live-event management functionalities on the fast and flexible Brightspot CMS.
Maintain control and increase efficiencies across all your digital assets, including re-use, version control, rights management and user access.
Manage your most complex and detailed content in a system that’s built to support varied and unique content types, intricate workflows and specific permissions.
Reach audiences across your digital and print portfolio with a CMS platform that’s been built by publishers, for publishers.
Connect with audiences worldwide in a more authentic way with content that captures the heart and soul of your company through storytelling.
E-books, whitepapers and analyst research
Analyst Report
Analyst Report
Get started with Brightspot
Learn more about using the Brightspot CMS with these training tutorials.
Explore our collection of CMS how-to guides and tips covering powerful CMS features like robust rich-text editing, workflow tools, search interface and more!
Looking to learn more about data modeling and back-end development using Brightspot? Start with this training, led by our world-class team of experts.
Looking to learn more about handlebars and front-end engineering using Brightspot? Start with this training, led by our in-house team of experts.
Documentation for creating, publishing, developing, and administering Brightspot and Brightspot applications.
