CMS resources

Explore our library of content-management resources for everything you need to know about CMS architecture and technology, digital-marketing trends and insights, our latest customer success stories, upcoming Brightspot updates and events—and much, much more.

As media habits shift, the need for scalable CMS solutions becomes clear to stay competitive across channels. Find out here why digital transformation is vital for broadcasters in 2024.
Learn why atomizing content is essential for scalable, personalized marketing. Save time, reach more channels and boost ROI with modular content workflows.
Hear from Brightspot SEO expert Miles De Feyter about whether Google’s early promise to creators contrasts with today’s zero-click search trends, shifting traffic dynamics and SEO tactics.
Take the guesswork out of finding the right content management system with our guide to choosing the right CMS. Take our quiz to find out, plus see how Brightspot compares to CMS alternatives like Adobe AEM, Drupal, WordPress VIP, Contentstack, Contentful and Sitecore.
Discover why Brightspot is the superior CMS choice over Sitecore. Benefit from extensible architecture, easy customization, advanced publishing capabilities, managed services and cost-effectiveness. Say goodbye to developer reliance and hidden expenses. Optimize your digital experience with Brightspot.
Discover why Brightspot is the superior CMS choice over Drupal. Say goodbye to developer reliance, open-search drawbacks and hidden expenses. Optimize your digital experience with Brightspot.
Overcome Adobe Experience Manager complexity and constraints with a powerful integration-ready solution that supports use of Brightspot as a secondary CMS or full alternative to AEM.

CMS architecture guide

The options for CMS architectures have grown along with the number of vendors trying to convince you their approach is the best. To help you cut through all the clutter, we've developed guides to explain the differences between the main types of CMS platforms, including coupled CMS, decoupled CMS and headless CMS, as well as the pros and cons for each.
Discover why hybrid CMS architecture is the most flexible option for content management, and how it offers the ability to mix presentation choices.
Find out everything you need to know about decoupled CMS architecture and the questions decision makers need to ask when considering different CMS options—headless, decoupled, hybrid—for their organizations.
Headless CMS solutions are a subset of decoupled CMS architecture. With a headless CMS platform, there is no fixed front end—instead, the solution acts as a content-only data source. Learn more about headless CMS here.
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Browse our other CMS guides

Digital transformation refers to the use of technology to create new or improved processes and customer experiences to drive better business outcomes. But not all digital transformation looks alike. Learn more here.
A digital asset management (DAM) system is a solution that helps organizations and publishers manage and access all of their digital assets through tools like search, workflows and editing features—all in one place.
A robust DXP sits at the heart of an array of marketing tools, using APIs to integrate with your existing technology stack and with new third-party services that either exist today or will be available in the future. Find out more here.

Read our CMS case studies

More Brightspot business uses

Bring order to the chaos with a digital-asset management solution built-in to your CMS.
Drive revenue growth with a commerce platform that treats each of your products as content.
Communicate effectively with your most important audience—your employees—using the same set of tools on which publishers rely to build trust with their readers.
Reach audiences across your digital and print portfolio with a CMS platform that’s been built by publishers, for publishers.
Reach audiences across your digital and print portfolio with a CMS platform that’s been built by publishers, for publishers.
Connect with fans and audiences across the globe with functionality that make it easy to share engaging, real-time scores, music, movies and more.

E-books, whitepapers and analyst research

Get started with Brightspot

Learn more about using the Brightspot CMS with these training tutorials.
At Brightspot, we empower our customers with leading solutions that meet them where they are, ensuring success in a dynamic digital world. Explore the latest capabilities from our content platform here.
Looking to learn more about data modeling and back-end development using Brightspot? Start with this training, led by our world-class team of experts.
Looking to learn more about handlebars and front-end engineering using Brightspot? Start with this training, led by our in-house team of experts.
Documentation for creating, publishing, developing, and administering Brightspot and Brightspot applications.

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