Brightspot CMS capabilities
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Integration spotlight: Mailchimp

Manage and send Mailchimp newsletters within Brightspot.

Image of Mailchimp logo for software integration with Brightspot CMS

Mailchimp and Brightspot: How it works

Brightspot integrates with Mailchimp to allow you to create campaigns to distribute your newsletters. Campaigns are created from the Mailchimp widget that appears in the right rail of the newsletter content edit form after the newsletter is published.Once you have created your Mailchimp newsletter campaign, you can schedule when you would like it to begin, or send the campaign off immediately.Monitor the health of your Mailchimp campaign within Brightspot in the Activity Log to view what events occurred.

Brightspot CMS integrations screenshot
Brightspot integrates with MailChimp to allow you to create campaigns to distribute your newsletters.


Related resources

Salesforce Marketing Cloud Account Engagement, the CRM product more commonly recognized as Salesforce Pardot, is a marketing automation tool that helps marketers identify potential customers likely to convert and collaborate with sales teams for lead nurturing, deal closure and ROI optimization.
Sailthru is an email marketing and marketing automation solution that helps companies create personalized, visually stunning emails. Learn how to configure the Brightspot CMS integration for Sailthru here.
This integration allows for customer information captured from Brightspot forms on your site or app to be submitted to your HubSpot account.