Integration spotlight: X (formerly Twitter)

Build your company’s social following and influence your followers’ decisions. Brightspot lets you create and schedule X posts and much more.

You put many hours and dollars into creating the content experiences your audience expect and crave. Brightspot’s social integrations with massive social networks like X (formerly known as Twitter) let you expand your digital footprint in smart, effective ways.

Remove the headache to having to manage your social-media storytelling efforts across different platforms, which ensures efficiency as well as consistency as you connect with audiences outside your own website or app.

X and Brightspot: How it works

  • Connect your X account to manage and publish posts directly from Brightspot.
  • Use federated search to find and embed X posts without leaving the CMS.
  • Maintain brand consistency by managing social storytelling efforts alongside your other digital content.

X and Brightspot: use cases

  • A news organization shares breaking updates on X in real time while embedding live tweets into articles for dynamic storytelling.
  • A media company schedules and publishes X posts directly from Brightspot, ensuring consistent engagement with its audience.
  • A brand running a product launch campaign embeds customer reactions and influencer tweets on its landing pages to build credibility and excitement.
  • A nonprofit organization integrates X posts into its website to highlight key moments from an awareness campaign and encourage social sharing.

This integration empowers publishers to efficiently manage their X content, ensuring seamless workflows and greater audience engagement — all from within Brightspot CMS.

More Brightspot integrations & resources
Learn how to enhance your content marketing strategy using CMS tools. Improve workflows, collaboration and SEO with these essential tips and plugins.
Improve digital asset workflows by integrating DAM into your tech stack. Learn best practices to enhance efficiency, security and user adoption.
Brightspot’s automation connects your tech stack, reducing manual tasks and enabling smoother, faster workflows for marketing, media and editorial teams.