Customer-facing digital newsroom
Product & service promotion
Trusted by leading global brands
Real outcomes for customers
YoY revenue increase
increase in session duration
days to launch new newsroom
growth in website traffic
FedEx is no stranger to solving—and transforming—massive logistical challenges across its global operations. Learn how Brightspot’s out-of-the-box CMS publishing tools transformed FedEx's ability to communicate with audiences around the world via its redesigned newsroom.
DispatchHealth was well on the way to achieving its aim of building the world’s largest tech-enabled in-home care system with a presence in 55 U.S. locations and half a million patients on its books. The company’s expansion meant its initial WordPress website had just stopped making sense.
Special Olympics wanted to improve their website experience, streamline publishing processes and increase fundraising results. Now, with Brightspot CMS powering its websites, the organization is able to quickly and easily share content that creates deep and lasting emotional connections with their athletes, donors and fans.
The Brightspot team made the daunting task of launching a new site in just two months possible with their can-do approach and a well-oiled, organized approach. They are amazingly responsive and a pleasure to work with.
Turn first-time visitors into lifetime fans with impactful digital experiences
Elevate your brand through a CMS with features that help you garner customer loyalty and drive action from your site visitors.
Take content collaboration to the next level with planning tools that track every step of the editorial process—from idea to publish.
Customizable content templates
Leverage flexible templates and modules that increase social sharing, optimize content ROI and deepen your brand impact.
Digital asset management
Find, organize and manage all of your digital assets in one central location, making tracking and execution a breeze.
Search from anywhere in the CMS to locate content like videos and images that are housed both in and out of the Brightspot platform.
Integrate seamlessly with third-party services that feed existing workflows and drive interoperability across your tech stack.
Reach global audiences with the right messaging, including device-based segmentation and robust translation tools.
More marketing & corporate resources
We recently had a chat with Christine Medina, Ad Council’s VP of Digital Product, about how they leverage microsites to draw attention and action to the various public service campaigns they run. With dozens of active campaigns, ensuring a smooth process is essential to them.
Want to build a killer content strategy for your business? Look no further than these five essential steps: figure out who your audience is, create content that they'll love, use the right tools, measure your success and then tweak your approach as needed. And if you want to make the process even smoother, consider using Brightspot CMS—it's a platform that can help you streamline your content and meet all of your marketing goals.
Rebranding your website can be an overwhelming task with many different moving parts. Learn from Special Olympic's website rebranding experience and 5 key takeaways to think about before starting your own project.