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• Featured Result

  

  Marketing, multisite & microsites

  Deliver impactful, brand-consistent digital experiences with a marketing-focused CMS built for scale. Empower your marketing team with tools to ensure faster time-to-market and improved marketing performance.

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  Marketing insights

  7 corporate marketing success stories: How Brightspot drives results for leading global brands

  Discover how Brightspot empowers corporate marketing teams at major global brands like FedEx, Walmart and Whole Foods manage content, enhance customer experiences and achieve measurable business results.
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  CMS insights

  What manufacturers should expect from a modern CMS

  Manufacturers face rising pressure to deliver accurate, localized and compliant content across complex product lines and global markets. A modern CMS isn’t just helpful, it’s mission-critical.
• Events

  Built for speed.
  Designed for marketers.

  Meet the Brightspot team at Digital Marketing World Forum, the definitive event for senior leaders driving the future of marketing technology. DMWF will be held this year in London, U.K. from July 23-25, 2025.
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  Events

  Brightspot at Content Marketing World 2025

  Brightspot will be attending Content Marketing World this September in San Diego. Join our team to learn about the latest CMS capabilities, including new AI and experimentation features. Plus, don’t miss the CMW speaking session by Brightspot President & Chief Product Officer Ravi Singh!
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  Meet the Brightspot team

  On the Record with Rose: Kylie Marx

  From spearheading global site migrations to collaborating on quick-turn redesigns, product manager Kylie Marx has tackled some of Brightspot’s most dynamic challenges. In this Q&A with Rose, she shares how her role has helped her grow — and why a pumpkin cream cold brew might be fueling her next big idea.
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  Marketing insights

  Why omnichannel marketing still matters in 2025

  Omnichannel marketing is a practice that aligns content delivery across marketing channels — both online and offline — to provide a seamless, consistent experience. Here’s what marketers need to know to get their omnichannel marketing strategy right.
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  Marketing insights

  Mastering content marketing psychology to create high-converting content

  Every piece of content subtly influences consumer decisions, shaping how they think, feel and act. By mastering the psychology behind content marketing, you can craft messages that resonate, build trust and drive conversions effortlessly.
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  Meet the Brightspot team

  On the Record with Rose: Drew Vogel

  Drew, a product delivery leader at Brightspot, recently celebrated his one-year anniversary with the company. In this interview with Rose, he reflects on leading major globalization efforts for Johnson & Johnson and shares insights into his role on the team and the things he’s learned along the way.
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  Jessie Kennedy

  Jessie Kennedy, Brightspot’s head of marketing, drives revenue marketing, brand and product marketing strategies, ensuring customer and market needs remain central to Brightspot’s approach.
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  CMS selection guide

  Brightspot vs. WordPress VIP

  Say goodbye to developer reliance, security concerns and hidden expenses with WordPress.