How does Brightspot approach this problem for brand storytelling?
Brightspot’s mission is to transform the way content is created and presented.
Brightspot understands that effectively telling your brand’s story begins with engaging, metric-driven content that reaches key audiences exactly where they are. Brightspot believes that good brand storytelling requires content that is timely, authentic, efficiently published, effectively distributed, and measured and refined as it goes out. As a result, the Brightspot CMS is built to give companies the tools they need to get their message heard.