Brightspot vs. Sitecore


Create, manage and launch content on a global scale easier than ever with Brightspot's intuitive content management system: a leading Sitecore CMS alternative

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How Euromoney maximized ROI with a move off Sitecore
We had six different CMS solutions, from WordPress to Sitecore to homegrown CMSs, and each of these were in varying states of maturity. So, very high maintenance costs, and a significant burden on operations.
Eric Johnston
CTO, Financial & Professional Services at Euromoney NextGen
Euromoney website examples

Why Brightspot?

The way you work is complex, and evolving, which makes tech adaptability a non-negotiable. From migration to integration to workflows—Brightspot delivers unmatched customization.
Before Brightspot CMS
❌ Too reliant on developers

❌ Slow to create, edit and deliver content

❌ No out-of-the-box integrations

❌ Difficult to customize

❌ Steep learning curve with limited documentation
Building with Brightspot
  • Seamless content creation with 100+ content types
  • Easy for technical and non-technical users
  • Plug-and-play and custom integrations built for you
  • Customizable workflows, content types and user interface
  • Committed team to walk with you every step of the way
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Deliver digital experiences fast
Create seamless experiences for every audience with a content platform designed to empower every user.

Ready-to-use templates, drag-and-drop modules and an intuitive interface make it a breeze to create the content you want — without having to rely on custom code or developers.

✔️ Use 100+ content types, or create your own
✔️ Streamline processes with drag-and-drop workflows
✔️ Customize the interface for your teams and users
✔️ Collaborate with notifications, comments and integrations
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Create once, publish to every site
Create seamless experiences for every audience with a content platform designed for high-volume, multisite delivery.

✔️ Manage and publish content across websites, apps, a knowledge base and your intranet from one CMS
✔️ Create once, publish anywhere with modular content types
✔️ Translate, localize and personalize content for global audiences
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Sync your tech stack
Brightspot’s suite of ready-to-launch and custom integrations make it easy to connect your essential tools into one content hub.

✔️ Connect your tools with our plug-and-play integrations
✔️ Build seamless custom integrations with proprietary or third-party data sources
✔️ Manage multimedia content with Brightspot Media Desk, our advanced digital asset management (DAM) solution
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Build today, adapt tomorrow
Say goodbye to backlogs of developer tickets and digital solutions that don't grow with your business.

With Brightspot, you can trust the top experts in the industry to walk beside you every step of the way and evolve with your business goals, digital strategy and customer needs.

✔️ Go headless, decoupled or hybrid with our flexible architecture
✔️ Enhance content creation with the latest AI at your fingertips
✔️ Get more than a CMS with powerful partnership
When looking to optimize the productivity and flexibility of your digital operations, keep in mind the goals you’re trying to achieve and closely assess how your choice of CMS can support it. Here, we take a side-by-side look at how Brightspot CMS compares to Sitecore.
Discover how Sotheby's, TV Azteca and Scripps found the best alternative to Adobe AEM and transformed their digital experiences.
Learn how FedEx, Marriott International and DispatchHealth amplified their brand narratives and reach by switching from WordPress to Brightspot CMS.
2024 Gartner® Market Guide for Web Content Management
Brightspot is proud to be recognized as a Representative Vendor in the 2024 Gartner® Market Guide for Web Content Management.
★★★★★
Very polished and well-maintained platform that is also very customizable and supports an enterprise scale. The leadership, product and engineering teams understand how to extract business objectives, provide recommendations and execute a project plan extremely well.
★★★★★
Great tech and took on an enormously complex challenge with us. The performance of the resulting website was exceptional!


Gartner peer insights


★★★★★
The turnaround time to spin up products is quick and it integrates well with our existing systems seamlessly. We were able to expedite some projects on a very tight timeline because of Brightspot.

Get more than a CMS

Say goodbye to the pain of migration, maintenance, hosting and innovation on your own. Our in-house teams and mighty partner ecosystem will help you bid farewell to those worries, get you live quickly and support you as your business scales.
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Managed services
Your license includes access to our managed services team that handles updates, upgrades, security patches, storage, bandwidth and more — so you don’t have to.
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Creative services
Our design team works with you to create fully customized and engaging multiplatform experiences to meet unique business challenges, along with comprehensive content strategy audits, analysis and recommendations.
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Implementation and delivery
Our implementation approach is tailored to exactly what you need. Whether you need our full support or have an in-house development team to involve, our white-glove service team ensures a smooth delivery.
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Partner ecosystem
If you prefer working with a partner, we can easily do that. To get the best outcome we can for you, we have prioritized building relationships with top-tier technology partners who hold the same commitment to excellence as we do.
Partner Program
Expansive partner ecosystem
Our collaborative spirit spans a wide network of solution providers and agency partners. With Brightspot CMS as the foundation, we strive to deliver specialized expertise and services tailored to our valued customers' unique needs.

Explore our partner network

Ready to see more?

Ready to see how Brightspot compares to Sitecore? Connect with one of our CMS experts today to learn more about the real-world differences between Brightspot and Sitecore.

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See why the world's leading brands trust Brightspot CMS
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