B2B publishing | CMS use cases

Rapidly transform your digital footprint with a platform that lets you consolidate all of your B2B publications into a single instance. The right CMS can hook into existing workflows, support omnichannel distribution and integrate with essential revenue-generating tools like subscription paywalls.

Lexipol faced the challenge of modernizing a legacy CMS while supporting five brands and managing two decades of content. With Brightspot's robust content platform at the heart of its new approach, Lexipol transformed its digital presence, streamlining workflows and enhancing content delivery across all platforms.
A B2B-focused digital experience platform turns a complex journey into a seamless, personalized experience. Transform your enterprise strategy by connecting content, data and customers across every touchpoint.
Unleash your team’s potential by simplifying content management, boosting SEO and integrating with key martech systems.
To achieve its vision of being a leader in commercial real estate news, CoStar needed a platform that could support its fast-growing team of writers and editors alongside the need for sophisticated publishing workflows and the ability to integrate seamlessly with CoStar's proprietary ecosystem of data sources.
Euromoney PLC manages one of Europe’s largest networks of B2B media brands. In 2020, Euromoney first partnered with Brightspot to consolidate its various publishing systems into one unified enterprise CMS that would allow for standardization and content sharing across properties.
The global membership organization for the oil and gas industry migrated five magazine brands to one unified, flexible CMS in less than four months, driving publishing efficiency and brand consistency.
The Brightspot B2B marketing package is built to allow marketers to start publishing today and reach the audiences that matter for their products, services and brands quickly and effectively.
Brightspot helps Euromoney’s B2B information division achieve speed, higher engagement and cost savings through consolidating properties on its enterprise CMS.
B2B publishers need a CMS solution that can adapt with the changing digital landscape and drive transformation and revenue performance.
With Brightspot, Zonda manages over 20 distinct sites with a singular, powerful CMS that drastically improves editorial efficiency.
Arizent was able to increase engagement with its professional communities and unlock new growth and development opportunities. Learn how they did it.
Healthgrades needed to extend its unique physician data—along with personalized content—to target audiences across partner sites. Learn how Brightspot helped.

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