The GenAI effect: Cracking the multi-channel code at scale
On-demand webinar featuring Brightspot & brain.one
Webinar details
Speakers
John Ragsdale | VP, TSIA
Chris Smith | Principal Product Manager, Brightspot
Thoryn Stephens | Founder & CEO, brain.one
Chris Smith | Principal Product Manager, Brightspot
Thoryn Stephens | Founder & CEO, brain.one
Who should watch
Communications, editorial, marketing, tech and digital leads who are seeking to align their technology selection with their business' unique situation.

In an era where AI is no longer a novelty in the digital realm, the rise of generative AI (GenAI) signals a significant shift with far-reaching impacts on daily workflows and business operations everywhere. How can organizations keep up?
Download the on-demand webinar to hear an illuminating discussion on how AI is impacting businesses everywhere! We discuss the intricacies of generative AI integration, as well as its key challenges, and actionable strategies for harnessing its potential in multi-channel content dissemination. Discover how your content management system (CMS) can serve as a pivotal tool in maximizing the benefits of AI within your digital content strategy.
Key topics covered include:
- Fundamental hurdles in generative AI implementation, with a special focus on content governance
- Real-world use cases of GenAI for enhancing both content creation and distribution processes
- How to leverage cutting-edge technology for seamless automated distribution across various channels
- Implementing human-in-the-loop (HITL) validation checkpoints to ensure content excellence
Watch the Webinar
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