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Over-the-top video (OTT)

Brightspot CMS empowers producers to organize, present, and deliver dynamic multimedia experiences faster and easier than ever before with OTT. Brightspot also integrates with other OTT companies like AWS Elemental to give you even more flexibility. For content creators that are ready to leverage OTT for their digital experiences, below are some resources to help you get started.

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What’s the business pain point we address for over-the-top video?
To successfully distribute video, publishers need to encode in multiple formats, store globally to minimize latency, apply DRM protection and have the ability to support a live format; unfortunately, however, many Online Video Providers (OVPs) were not designed to support these requirements and thus hinder publishers' efforts to satisfy their audience.

How does Brightspot CMS solve this problem for over-the-top video?

Brightspot was designed to simplify content publishing—and to make it easier to utilize video—in your publishing efforts.

For users, creating videos is as simple as publishing any other asset within the platform, including adding or ingesting metadata, tags or custom fields. Support for live video, machine learning and every device type makes it easy to leverage video in your content workflow.

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What is the main benefit to the CMS user for over-the-top video?
Better leverage your existing OVP or replace your OVP with Brightspot. Video upload, editing, live streaming and publishing can all be achieved without ever leaving Brightspot.

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CMS for over-the-top video: Key features & benefits

Easily use video in your publishing efforts, including live video, machine learning, and support for every device.
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Upload and ingest directly into Brightspot
Video producers can ingest video directly into Brightspot and manage metadata. When a producer uploads a video, it can be transcoded into multiple renditions for optimal playback across platforms like Connected TVs, Phones and Tablets with MediaConvert.
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In-line video editing
Features necessary to video producers—such as adding a graphic overlay, trimming down a video and light adjustments like color correction—can be easily accomplished in Brightspot.
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AI/ML content augmentation
Manual or outsourced processes like transcribing video for closed captions or reviewing videos to tag contextually are eliminated with deep integrations inside of Brightspot.
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Live streaming
Brightspot supports broadcast-grade video streaming for your 24x7 channel or live events. Our feature set supports real-time encoding of streams and compressing for distribution and delivery to multi-screen devices.
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Federated search
Find/add all your video assets directly within Brightspot, including YouTube, Vimeo or other OVPs all from within Brightspot’s search.
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Every device support
Video distributors can encode content into a range of formats allowing the video to be displayed on a desktop, mobile device or even a television, providing an optimal user experience regardless of how they want to consume.
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Deep integrations
Brightspot integrates with all of the major OVPs, like Brightcove and Kaltura to name a few. Each integration allows for bi-directional sync allowing editors to perform some tasks in Brightspot and have those changes reflected in the OVP.

Over-the-top video: Brightspot CMS customer case studies

Brightspot CMS case study: National Geographic

National Geographic: Delivering visually stunning content with Brightspot

Brightspot helped National Geographic’s editors and producers organize, present and deliver dynamic multimedia experiences faster and easier than ever before.

Over-the-top video: Related resources

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