Vidyard is a cloud-based video platform designed to help organizations host, manage and distribute video content at scale. Teams use Vidyard to store everything from marketing and sales videos to internal communications and on-demand recordings. The platform provides a centralized library where videos can be organized, shared and tracked.
Vidyard and Brightspot: How it works
With Brightspot’s Vidyard integration, editors can search and embed videos from Vidyard’s library directly inside the content management system — no tab switching, no interruptions to the editorial workflow. From the content picker, editors can query and filter results to Vidyard, surfacing only videos that are fully processed and publish-ready. Organizations managing multiple digital properties have the flexibility to scope video libraries by brand, region or team.
Vidyard and Brightspot: Use cases
- A regional news organization manages several local news sites from a single Brightspot instance. Each site connects to its own Vidyard account, so editors at each publication only see the videos relevant to their coverage area when building stories.
- A corporate communications team produces video content for internal and external audiences. Editors use the Vidyard integration to attach recorded executive briefings and product announcements directly to press releases and employee intranet pages without downloading and re-uploading files.