Case study: How Brightspot transformed content management in the research industry

The firm’s difficulty was finding a sufficiently capable content management solution that was also highly mature and could deliver in a highly integrated and complex environment.

They needed a CMS that could handle two main types of content:

• Large amounts of unstructured editorial content such as news, analyses, maps and text for hard-copy print materials.
• Long-form “evergreen” reference copy that might extend to over 100,000 words and tens of thousands of supporting documents and assets.

Sitting within a complex content ecosystem involving five separate CMSs, Brightspot’s headless CMS implementation for the group is now a core component in helping to deliver the organization’s critically important intelligence insights.