infographic showing datapoints influencing the total cost of CMS ownership

Winterberry Group report

Learn what it takes to choose a content management system (CMS) that future-proofs your business. Get real-life examples and insights from industry experts.
Study snapshot
Top considerations when evaluating a CMS provider
52%
Services and customization capabilities
38%
Pricing
29%
Deployment speed
29%
Existing customer base and references
Maximizing CMS for omnichannel experiences

Why you don’t want to miss this report

Gain knowledge about the importance of omnichannel content support, AI-powered content creation and data-driven personalization in CMS platforms. In a new report from Winterberry Group, a research firm, the findings highlight some key capabilities that are essential for delivering differentiated digital experiences. Understanding these essential capabilities can help organizations choose a CMS platform that aligns with their goals and enables them to deliver exceptional digital experiences.

Get ahead in your CMS journey

  • Hybrid CMS solutions are gaining popularity, offering a composable approach.
  • The architecture of a CMS plays a crucial role in its flexibility and scalability.
  • Total cost of ownership goes beyond the initial costs of purchasing or licensing a CMS.
  • When selecting a CMS, it’s important to have an understanding of the budget allocated.

Download the report

Explore more reports & research
Aragon Research positions Brightspot in the “Leader” section of the Globe for Content Experience Platforms. Read the report here.
Explore how a leading defense intelligence and analysis firm used Brightspot’s content management solutions to significantly overhaul its long-standing research publishing business.
Streamline your CMS evaluation process with our free RFP template.
Meet our team of experts and discover how to create and orchestrate content with speed & ease.