Winterberry Group CMS Report
Maximizing CMS for omnichannel experiences
Learn what it takes to choose a content management system (CMS) that future-proofs your business. Get real-life examples and insights from industry experts.

Why you don't want to miss this report
Gain knowledge about the importance of omnichannel content support, AI-powered content creation and data-driven personalization in CMS platforms. In a new report from Winterberry Group, a research firm, the findings highlight some key capabilities that are essential for delivering differentiated digital experiences. Understanding these essential capabilities can help organizations choose a CMS platform that aligns with their goals and enables them to deliver exceptional digital experiences.
Get ahead in your CMS journey
- Hybrid CMS solutions are gaining popularity, offering a composable approach.
- The architecture of a CMS plays a crucial role in its flexibility and scalability.
- Total cost of ownership goes beyond the initial costs of purchasing or licensing a CMS.
- When selecting a CMS, it's important to have an understanding of the budget allocated.
Download the report
Study snapshot
Top considerations when evaluating a CMS provider
52%
Services and customization capabilities
38%
Pricing
29%
Deployment Speed
29%
Existing customer base and references
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