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From its early startup days to today’s enterprise scale, Tom Hoppe has seen every chapter of Brightspot’s evolution. In this conversation with Rose, he reflects on the work, the people and the passion that have kept him here for over a decade.

From spearheading global site migrations to collaborating on quick-turn redesigns, product manager Kylie Marx has tackled some of Brightspot’s most dynamic challenges. In this Q&A with Rose, she shares how her role has helped her grow — and why a pumpkin cream cold brew might be fueling her next big idea.

Meet the Brightspot team at INMA Media Tech & AI Week on October 20-24, 2025 in San Francisco

ALM transitioned from a heavily customized WordPress CMS to Brightspot’s headless CMS, simplifying publishing and enhancing front-end flexibility.

A reimagined CMS experience that boosts speed-to-market, reduces inefficiencies and puts control back in the hands of content teams.

AI now blends into content workflows, helping teams move faster without losing control. Hear from Brightspot experts about adoting AI effectively.

AI and human-created content can work together. Use AI to enhance workflows, personalize messaging and expand reach while maintaining your brand voice. Get more expert-led insights here.

Higher education is under pressure to deliver seamless, student-first digital experiences that rival the best of the private sector. Institutions like Brigham Young Unversity, the University of Exeter and Kent State University are proving that transformation is possible by blending governance, technology and culture.

Brightspot’s Chief Information Officer, David Habib, warns that insider threats, content misuse and DDoS attacks are escalating faster than most organizations realize. His insights show why layered defenses and zero-trust practices are now essential.

Hear from a panel of industry leaders about emerging content monetization models, AI’s impact and how brands balance free and paid experiences.