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Boston-based Wayfair needed a way to standardize its content output to improve brand consistency and better tell the stories behind the billion-dollar e-commerce business. Brightspot was the solution Wayfair selected to unify global operations on a unified and secure content platform.

With Brightspot, AP News replatformed in six months, scaling to 80M+ daily views. Learn how this digital transformation fueled record audience growth.

Learn how to enhance your content marketing strategy using CMS tools. Improve workflows, collaboration and SEO with these essential tips and plugins.

Brand isn’t just marketing — it’s the soul of your business. In this session, influencer, branding expert and bestselling author Deb Gabor shows how to treat brand as your strategic operating system.

Discover how composable architecture enhances flexibility, scalability and personalization in marketing, allowing seamless omnichannel customer experiences.

The privacy-first era is here — and it’s transforming how marketers operate. Regulations and platform changes are forcing a shift to consent-based strategies.

Brightspot is named a Representative Vendor in the April 2024 Gartner Market Guide for Web Content Management. Read the report here.

Brightspot CIO David Habib shares behind-the-scenes details about a series of coordinated DDoS attacks during the U.S. presidential election on November 5 — and how our security protocols thwarted a massive global botnet attack targeting one of Brightspot’s largest news customers.

Learn why atomizing content is essential for scalable, personalized marketing. Save time, reach more channels and boost ROI with modular content workflows.

Brightspot empowers marketers by combining ease, flexibility and scalability to help you get to market faster. Get the right messages to your customers fast, using the slickest, most user-friendly technology out there.