Why content teams should consider a headless CMS
Isn’t it time to make it quick and easy for your organization to publish consistent content to different audiences, no matter what platforms and devices they are using?
Omavi Walker, who is a Senior Software Engineer at Brightspot, believes it is and he explains why in our latest webinar: Why Content Teams Should Consider a Headless CMS.
Complete control over your content means that your published data can be used on any device, leaving the team focused on storytelling and engagement rather than content delivery.
The ability to deliver consistent, omnichannel experiences at scale allows organizations to improve customer engagement and to increase revenue. But those using a traditional CMS are struggling to do this efficiently given the increasing number and variety of devices on which their customers consume content.
The good news is that CMSs have also evolved to provide solutions to these challenges and to offer organizations increased flexibility in the way they create, publish and manage their content.
Walker explains how a headless CMS separates the way you create content from the way you then publish that material. By splitting the back and front ends of the process, a headless CMS gives you more flexibility on how you present your content.
He details the time, money and resource savings a headless CMS can create and also looks at how organizations can enjoy similar benefits from many of the hybrid CMS solutions available today.
If your organization is looking for answers to help it publish consistent content in a quick, convenient and flexible fashion, then watch the webinar to learn:
- How a headless or hybrid headless CMS approach can create more connected customer experiences faster and easier than ever
- Factors to consider in the decision-making process of choosing a headless CMS
- The differences between a headless, decoupled and traditional CMS