The enterprise content management revolution

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Boston Consulting Group (BCG) was looking to digitally transform through a solution that would support content personalization and localization for potential clients and partners in different regions and markets. Brightspot was the answer.
Generally, digital transformation refers to the use of technology to create new or improved processes and customer experiences to drive better business outcomes. But not all digital transformation looks alike—and to succeed, each organization must determine which types of transformation they should prioritize. Explore what digital transformation might look like for your business here.
A digital transformation strategy is an organization’s approach to incorporating digital technology throughout the enterprise to achieve increased efficiencies, improve customer experience and meet business goals.

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