CONTENT MANAGEMENT SYSTEM
Deliver content to every site, your way.
A modern content solution must work for you, without compromise. From migration, to integration, to workflows—Brightspot CMS delivers unmatched customization.
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Try it for free See a demo
Global brands trust Brightspot CMS to deliver content at scale
Whole Foods: Delivering its brand promise after joining one the world's largest retailers
Following its acquisition by Amazon, Whole Foods delivered on its brand promise with an engaging content-as-commerce approach built on a new API-powered headless CMS platform.
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Marriott International: Making the switch from WordPress
Stuck with the limitations of a one-dimensional WordPress solution, Marriott International turned to Brightspot to invigorate corporate storytelling across its portfolio of 30 brands and more than 8,000 hotel properties around the world.
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Wayfair: Unifying global content operations
Wayfair needed to standardize its content output to better tell the stories behind the billion-dollar e-commerce business. Brightspot was the solution Wayfair selected to unify global operations on a secure content platform.
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National Geographic: 2x the content after AEM migration
See how Brightspot CMS and the power of its Media Desk capabilities helped National Geographic’s editors and producers to present and deliver dynamic multimedia experiences faster and easier than ever.
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A fast, flexible, fully customizable CMS
Brightspot’s content management system gives your teams a full suite of user-friendly, flexible tools that can be customized to you. Engage audiences across every channel with a seamless digital experience.
Create without complexity
Deliver seamless experiences to every site and audience with 100+ composable, editable content types. No developers required.
Customized for you
Customize Brightspot's interface by user role and function to meet the needs of your teams and goals, year after year.
Sync your tech
50+ plug-and-play integrations and an API-first framework mean every experience can be designed and delivered the way you want.
Every CMS feature you need to manage content at scale
Create, edit and deliver content across any site or channel with Brightspot's flexible, easy-to-use CMS. Powered with AI tools and composable content modules, your teams will be building faster and easier than ever.
100+ content types
Create digital experiences in minutes, no developers required. Brightspot's library of 100+ flexible content types empower every team to build engaging digital experiences with speed and ease.
- Articles
- Blogs
- Documents
- Media files
- Microsites
- ...and many more
Collaboration tools & workflows
Keep content flowing with workflows and collaboration tools that work for your teams, right in your CMS. Streamline publishing with drag-and-drop workflows built into the CMS that empower collaboration across every team.
- Drag-and-drop workflows
- Notifications
- Asset locking
- Conversations
- Integrations with Slack & Teams
Composable modules
Create once, launch anywhere. Drag & drop composable content modules make it easy to personalize and reuse content across every channel or site from a single CMS.
- Multisite content management
- Microsites & landing pages
- Composable modules
- Flexible architecture
- Localization
- Translation
Design System
Go no code, low code & fully custom. The Brightspot Design System makes it easy for content creators, editors, marketers and developers to build the experiences they envision.
No code: Choose layouts, colors, styles, fonts and other Design attributes directly within the Brightspot CMS, no designers or code required at all.
Low code: Extend Brightspot’s Design System with industry-standard, low code CSS, JavaScript, and Handlebars templates to create the specific Presentation Layer you want, without the time and expense you don’t.
Custom: Utilize a design team (yours, ours, or anyone else’s) and a create a professional software project for a fully custom presentation layer with no limitations
No code: Choose layouts, colors, styles, fonts and other Design attributes directly within the Brightspot CMS, no designers or code required at all.
Low code: Extend Brightspot’s Design System with industry-standard, low code CSS, JavaScript, and Handlebars templates to create the specific Presentation Layer you want, without the time and expense you don’t.
Custom: Utilize a design team (yours, ours, or anyone else’s) and a create a professional software project for a fully custom presentation layer with no limitations
AI at your fingertips
Brightspot's powerful new OpenAI integration assists users with creating and personalizing content, plus provides AI-generated suggestions for headlines, subheadlines and full body text right from the CMS.
- AI-assisted suggestions
- SEO support
- AI-enhanced workflows
- Tone, style and voice
- Personalizations
Why Brightspot CMS?
Evaluating the right content management system for your teams and goals is a complex decision. Take a side-by-side look at the ways that Brightspot compares to other solutions.
Overcome complexity and constraints with a powerful integration-ready solution that delivers as an alternative to AEM.
Take a side-by-side look at Brightspot and Sitecore to help identify if Brightspot is the right CMS choice for your organization.
Get started delivering digital experiences on day one with Brightspot CMS—no third-party or developer support needed.
Ready-to-use templates make it a breeze to create the content you want without having to code anything across all of your sites.
Learn the 6 key differences between Contentstack and Brightspot to make the right choice for your organization.
Both are headless CMS—but only Brightspot combines a Graph QL-powered headless offering and an enterprise experience.
Customer Spotlight: National Geographic
2x content after replatforming from AEM to Brightspot
"Brightspot has an incredibly fast, sleek front end, and the back end is intuitive, simple and effective. Basically, it helps us publish faster."
- Director of Multimedia, National Geographic
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- Director of Multimedia, National Geographic
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A CMS that works for every team
Brightspot's enterprise-grade powerhouse of tools and templates offer the flexibility to craft front-end experiences, ensuring content delivery exactly as you need it.
For digital teams
Create compelling, streamlined digital experiences. Brightspot is more than just a hub to manage content. It’s your platform to create best-in-class digital experiences, with the flexibility to move fast with out-of-the-box features or modify and customize to your exact needs.
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For marketing teams
Grow your customer base with Brightspot CMS. Brightspot empowers marketers to get content to market faster with a flexible content platform that can be customized to your business goals, brand strengths and content strategy.
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For editorial & publishing teams
Empower your editors, writers and content creators to publish on day one with Brightspot CMS. No more waiting for a developer or clunky, disjointed publishing processes to reach audiences.
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For development teams
Simplify everyday dev work. Go headless to power an API-first design, or use our front-end framework—or do both and make the most of Brightspot's flexible hybrid architecture.
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Customer Spotlight: Sotheby's
+78% luxury sales
"Brightspot is still ensuring our digital properties embody vivid images, powerful search and compelling stories, and that our editorial content integrates with our auction engine to provide a seamless experience for our users."
- Sotheby's Vice President, Platform and Application Strategy
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- Sotheby's Vice President, Platform and Application Strategy
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Sync your tech stack
Brightspot’s suite of ready-to-launch and custom integrations make it easy to connect your essential tools into one content hub.
Explore our Integrations
Explore our Integrations
An award-winning solution you can trust
Don't just take our word for it. See why Brightspot is the chosen CMS of global brands.
Notable Vendor
2023 Content Management Systems Landscape
Top Vendor
2023 Headless & Hybrid ShortLists
Major Player
2023 Worldwide Headless Content Management Systems
Strong Performer
2023 Voice of the Customer
"Very polished and well-maintained platform that is also very customizable and supports an enterprise scale. The leadership, product and engineering teams understand how to extract business objectives, provide recommendations and execute a project plan extremely well."
★★★★★
★★★★★
Explore the platform
The right content management system can turn your digital goals into reality—today and in the future. Connect with a Brightspot expert today to explore our CMS & see what's possible.