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Brightspot exists to support marketers in bringing these experiences to life—all in an easier, faster, and smarter way. Read on to discover 10 ways Brightspot empowers and improves the lives of marketing and communications teams.
October is Cybersecurity Awareness Month, so Rose sat down with Brightspot's IT Security & Governance Program Manager, Erin Martin. During their conversation, they discussed Erin’s academic background in criminal justice and psychology, how she spends her days at Brightspot, and how to protect yourself from cybercrime.
With thousands of CMS options on the market, choosing the right CMS can be a daunting prospect. Here, we take a side-by-side look at Brightspot and WordPress VIP to help identify if Brightspot is the right CMS choice for your organization.
A recent Gartner study noted that business leaders need to find strategic ways to cut costs while also funding new growth investments to pull ahead in COVID-19 recovery and outpace the competition. In other words, they need to consider how to reallocate resources to drive sustained cost savings and support future growth.
While practitioners spend a lot of time doing on-page SEO, it can be beneficial to look further upstream and optimize your CMS content model for SEO. The content model helps to establish the structured data that search engines use to understand and prioritize different web content. Find out more here.
Developers are responsible for aligning technology to support the mission, strategy and processes of their organization. Here are 10 ways Brightspot CMS empowers and improves the lives of developers.
A term coined in 2007, a webhook allows different apps to send user-defined callbacks to one another via HTTP POST requests. In plainer English, webhooks allow notifications to be sent from one app to another app when a certain event occurs.
Integrations with standards like Adobe Analytics and Google Analytics mean you can view data from those systems in different visualizations alongside your content assets within the CMS, to see what’s performing—and what’s not.
When looking to optimize the productivity and flexibility of your digital operations, keep in mind the goals you’re trying to achieve and closely assess how your choice of CMS can support it. Here, we take a side-by-side look at how Brightspot CMS compares to Sitecore.
Organizations leverage a variety of programming languages to build content management systems. Among the most popular are C#, Java, PHP and Python. And though some technical experts will swear by their favorites, it begs the question—which is the best to use?
When you’re in the market for a new content management system, you can keep your publishers, developers and marketing teams happy by reading this first.
At Brightspot, we’re talking with customers every day about how to digitally transform their content experiences, and what they need most from their CMS solution. Here's what we're hearing about the most common challenges.

All Brightspot Features

Brightspot CMS is built by publishers and developers, and is designed to grow with your business.
A robust set of tools to manage sites, content, users and permissions, workflows, languages, and analytics.
Keyword-driven and comprehensive, filterable search and taxonomy features make folders a thing of the past.
Intuitive and designed for the work, including rich-text editing and collaboration features that make teamwork work.
Start publishing content rapidly thanks to built-in, extensible content types including text assets, media, pages and much more.
Drive deeper engagement and personalized experiences by leveraging authentication, profiling, segmentation and affinity features.
Built to be a bridge to all your systems and data, start with one of the 70 plug-and-play integrations, or build your own custom integration.
Meet users where they are thanks to syndication and distribution tools like RSS, sitemaps, SEO tools, social publishing and translation support.
Front-end agnostic means businesses can publish how they want—headless or decoupled—all from the same environment.