CMS resources

Explore our library of content-management resources for everything you need to know about CMS architecture and technology, digital-marketing trends and insights, our latest customer success stories, upcoming Brightspot updates and events—and much, much more.

Explore GDPR roles, compliance tips and CMS features essential for handling data securely and legally in our comprehensive guide.
In the fast-paced world of e-commerce, where brands constantly evolve their image and launch new campaigns, managing digital content can be a daunting task. From juggling multiple sales channels to keeping up with ever-growing product libraries, the need for a centralized solution like digital asset management (DAM) is more crucial than ever, ensuring seamless alignment and efficient management across all fronts.
Held in February in Austin, Texas, Constellation Research’s Ambient Experience Summit (AXS) assembled an international set of content and marketing executives, including Brightspot’s Chief Marketing Officer, Adri Nowell. Read on to discover some of the highlights from this year's AXS gathering.
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Which CMS is right for you?

Take the guesswork out of finding the right content management system with our guide to choosing the right CMS. Take our quiz to find out, plus see how Brightspot compares to CMS alternatives like Adobe AEM, Drupal, WordPress VIP, Contentstack, Contentful and Sitecore.

CMS architecture guide

The options for CMS architectures have grown along with the number of vendors trying to convince you their approach is the best. To help you cut through all the clutter, we've developed guides to explain the differences between the main types of CMS platforms, including coupled CMS, decoupled CMS and headless CMS, as well as the pros and cons for each.
Discover why hybrid CMS architecture is the most flexible option for content management, and how it offers the ability to mix presentation choices.
Find out everything you need to know about decoupled CMS architecture and the questions decision makers need to ask when considering different CMS options—headless, decoupled, hybrid—for their organizations.
Headless CMS solutions are a subset of decoupled CMS architecture. With a headless CMS platform, there is no fixed front end—instead, the solution acts as a content-only data source. Learn more about headless CMS here.
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Digital transformation refers to the use of technology to create new or improved processes and customer experiences to drive better business outcomes. But not all digital transformation looks alike. Learn more here.
A digital asset management (DAM) system is a solution that helps organizations and publishers manage and access all of their digital assets through tools like search, workflows and editing features—all in one place.
A robust DXP sits at the heart of an array of marketing tools, using APIs to integrate with your existing technology stack and with new third-party services that either exist today or will be available in the future. Find out more here.

Read our CMS case studies

More Brightspot business uses

Bring order to the chaos with a digital-asset management solution built-in to your CMS.
Manage your online library of information in a system that's built to support varied and unique content types and specific permissions.

E-books, whitepapers and analyst research

Get started with Brightspot

Learn more about using the Brightspot CMS with these training tutorials.
Explore our collection of CMS how-to guides and tips covering powerful CMS features like robust rich-text editing, workflow tools, search interface and more!
Looking to learn more about data modeling and back-end development using Brightspot? Start with this training, led by our world-class team of experts.
Looking to learn more about handlebars and front-end engineering using Brightspot? Start with this training, led by our in-house team of experts.
Documentation for creating, publishing, developing, and administering Brightspot and Brightspot applications.

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