Content Management Systems

Technically speaking, a content management systems (CMS) is the place where content including text, image, video and audio assets is stored and then used to publish that content to a front-end presentation layer like a website, mobile application or other device. These days, however, content management systems have grown to encompass much more than a one-dimensional content database and now serve as the central hub for driving digital transformation.

In choosing a content management system that will future-proof the business to deliver content on the channels customers are now using, all content publishers—whether media companies, brand storytellers or corporate communications teams—need to first focus on the back end. In this white paper, we explore:

  • Getting started quickly through an integration and migration-friendly approach
  • Adopting a CMS built to extend your existing business logic
  • Achieving ultimate front-end flexibility
March 15, 2021
We explore the differences between a DXP -- digital experience platform -- and CMS. The idea of DXP has emerged in the web content management space as a way to encapsulate the many tools, channels and services required to deliver the end-user experience, of which your traditional CMS is a core component to drive digital identity and engagement.
5 Min Read
By Brightspot Staff
January 30, 2021
Over the past few years, technology has evolved to become more intuitive, streamlined and flexible to support ever-changing business needs. Today, content management solutions are growing alongside these shifts in consumer and user behavior to support digital-first content businesses in transforming for the future.
3 Min Read
January 11, 2021
A mobile CMS is critical to organizations that need accommodate content contributors, like news reporters and photojournalists, who aren't always at a desk or near a laptop. Brightspot takes this one step further with its "Email to CMS" feature, which allows contributors to file content to the CMS directly from an email client on their smartphone like Gmail or Outlook.
3 Min Read
By Brightspot Staff
December 17, 2020
Don't let a legacy CMS stand in the way of your digital transformation. Brightspot works with customers’ existing logic and can be deployed to complement existing AEM, Wordpress and other legacy CMS solutions.
4 Min Read
By Brightspot Staff
November 23, 2020
Content management systems are a key part of a brand's technology stack, yet it can be challenging for buyers to know how to choose the right one. Here's a primer for everything you need to get started when selecting a new CMS.
7 Min Read
By Brightspot Staff
November 17, 2020
A robust enterprise content management road map is critical for businesses to seek out the right opportunities to address their unique content management challenges, as well as adapt as strategy and technology shifts.
4 Min Read
By Brightspot Staff
November 09, 2020
As the need to transform digitally increases, businesses’ likely first question is, "Where do we begin?” Here are the three key things to look for in a CMS as you start on the path toward digital transformation.
4 Min Read
By Brightspot Staff
October 29, 2020
Companies today are becoming increasingly borderless, meaning it's more common to need multiple sites in multiple languages to support their business. A modern CMS will ensure seamless and consistent multisite management no matter the geography, number of sites or source of original content assets.
4 Min Read
July 22, 2020
Flexibility is a must have feature of a CMS framework. Discover four features you need when selecting a content management system for your business.
2 Min Read
By Brightspot Staff
October 02, 2019
Your content management system should have modern authoring tools, flexibility and a few other features standard. Find out what those are.
9 Min Read
By Brightspot Staff
April 08, 2019
From personalization to artificial intelligence, here are six themes currently shaping the digital landscape and the way content creators publish.
3 Min Read
By Brightspot Staff
April 05, 2019
See the consequences associated with staying with a legacy CMS and learn how upgrading can boost your bottom line.
5 Min Read

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Our team's commitment to your success means we truly listen to your needs to build solutions that address your problems the right way and deliver results that move your business forward, every time.
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This is your platform for life. The Brightspot Content Business Platform scales and extends to deliver on your digital priorities today and all your future content projects.
Publisher-informed and publisher-focused, the Brightspot platform is intuitive and built with content and editorial teams in mind. High-volume content is our specialty.
Brightspot is naturally multisite and multi-language, with an Assignment Desk tool to make content creation and collaboration easy.
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