Staying cool when web traffic heats up
Webinar featuring: NBC Sports & Forrester
Roundtable details
Speakers
Ben London | Director, Customer Engagements, Brightspot
Philippe Sabourault | Product Manager, Digital Partnerships, NBC Sports
Kate Leggett | Analyst, Forrester
Philippe Sabourault | Product Manager, Digital Partnerships, NBC Sports
Kate Leggett | Analyst, Forrester
Who should download
Communications, editorial, marketing, tech and digital leads, who are seeking to align their technology selection with their business's unique situation.
Media companies like NBC Sports face the pressure of high-demand digital events with huge traffic spikes. This is when it’s most important to deliver a consistent, on-brand and delightful customer experience—and your CMS can make or break that experience.
Download the on-demand webinar to learn how you can deliver quality customer experiences during events on a national and even global scale.
In it, we discuss:
- What it’s like before, during and after high-demand events like the PGA Championship, Ryder Cup and a variety of other events.
- How to handle huge influxes of traffic without interrupting the customer experience.
- How to use your CMS to consistently deliver high-quality content during traffic spikes.
Related webinars
In this webinar, Special Olympics' Director of Digital Fundraising discusses her experience in improving the online presence for this movement, and increasing digital pledging and resources for those looking to get involved.
Related resources
With today's always-on technology, a headless CMS approach offers the benefits of flexibility, speed and scalability for digital and editorial leads at media companies.
With distributed teams and remote-work environments increasingly taking hold, flexible and adaptable content development workflows are key to delivering a successful digital content strategy.
Over-the-top (OTT) distribution for your audio and video content is now an integral part of the digital content experience, and publishers need a platform like Brightspot that considers OTT video and audio integration as part of the core publishing system.