A Brightspot Case Study

Increasing Publisher Speed and Efficiency in the Newsroom

Digital Newsroom Customer US News

Helping a leading provider of national news develop, publish, and syndicate content faster and more easily than ever before.

The Challenge: In 2014, as U.S. News and World Report grew its digital presence and business flourished, the organization realized its legacy CMS had became a hindrance to it’s long-term scalability and innovation. Editors and journalists found themselves wasting time creating complicated workarounds for an outdated platform, which ultimately delayed publishing timelines.

Digital Newsroom CMS

It’s been four years since the initial implementation and our editorial staff continues to be very happy with the CMS. U.S. News anticipates using Brightspot for many years to come.
Yingjie Shu, Senior Vice President of Technology, U.S. News and World Report

The Brightspot: Brightspot integrated seamlessly with U.S. News & World Report's previous homegrown CMS—which housed their flagship website and famous rankings reports—minimizing loss of traffic or revenue during the transition. Project hightlights include:

  • Unified publishing within one CMS, with a single authoring point and a common codebase.
  • Streamlined content syndication that increased revenue by making it easy to search, package, and syndicate content both internally and externally.
  • Improved editorial functionality with with customizable workflows, tailored notifications, rich text editing, live preview, and a built-in digital asset manager.
Mobile Media CMS

Brightspot enabled U.S. News to consolidate publishing operations and streamline their editorial process with customizable workflows, a built-in digital asset manager, and intuitive content syndication tools.

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