Topics

Analytics


In This Guide

Brightspot includes plugins for reporting page views at the item and site levels. You can view statistics gathered by Brightspot or by Google Analytics.


Viewing analytics at the item level

You can view the page views for an item.

To view item-level analytics:

  1. Search for and open the item on the content edit page.
  2. Scroll down and expand Analytics.
  3. Click the time bucket for which you want to view analytics.
    Analytics time buckets
  4. If the item you opened is a video, the content edit page includes two additional widgets:

    • Watch Funnel—Indicates the number of views as a percentage of video length in 10-percent increments.
      Watch funnel
    • Watch Time—Indicates watch time by time of day, and average view duration, in minutes.
      Watch time

The following table describes the data series appearing in the Analytics widget.

Data series in the Analytics widget

Series
Description
Page Views
Number of times page was successfully loaded in a browser or device.
The following fields appear if you open a video in the content edit page:
Video Impressions
Number of times video was successfully loaded in a player on a page or device.
Video Starts
Number of times video began playback.
Video Views
Number of times video playback lasted at least three seconds.
Unique Video Views
Number of unique playbacks lasting more than three seconds. A unique view is a unique device-user-browser combination.

Analytics widget for video
Note
You can toggle metrics on and off in the Analytics widget by clicking the metric name listed along the bottom of the widget. This can help reduce clutter and show you only the data you want to see at that time.